If they can do it without fucking us with ads or taking from the internal reads money pool, I'll be impressed, and very pleased. Otherwise, they really shouldn't mess with it, and I'll still be happy here. Ads aren't only annoying and wasteful of time/space, they also allow corporations to inject random —sometimes even harmful— shit into our minds. I assume paying members wouldn't have to deal with the ads at least. But like you say, writers would lose a lot of creative control, and I'm literally just getting started D: